Big data analytics in the e-healthcare

As outlined within this weeks topic, there are several benefits as well as challenges associated with the use of Big Data Analytics in the e-Healthcare industry. Pick one of the four concepts below and then identify the benefits and challenges associated with that concept. Do not simply list the benefits and challenges but detail them in a substantive, thorough post as it relates to that concept in the e-healthcare industry.

Data Gathering

Storage and Integration

Data Analysis

Knowledge Discovery and Information Interpretation

At least one scholarly source should be used in the initial discussion thread. Use proper citations and references in your post.